Mobile Application Development: Latest Happening in Technology

The demand of mobile application development is increasing because the sales volume of iPad, iPhone, Blackberry, Android, and Windows applications is growing exponentially. This means that more and more people will be able to access the internet without the computer. The mobile phones are now becoming smart phones because besides the basic function of telecommunication they have started functioning as computer. The websites and website app now need to work on computer as well as the mobile phones. Some of the prominent aspects of mobile app development are as follows.

application development for dummies

Business oriented approach:
If you think about any good mobile application, before investing in it, you need to study its feasibility. You need to know if there is another service catering to the same service that your app is going to provide. Is your application going to offer something more than the current one in the market? Is the application development project feasible and able to recover the investments incurred on it? These are some of the questions that need to be given a though before going ahead with the development.

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Whom does the application target?
Is the application that you have thought for meant for personal use or for public use? Does it concern the local population or the population worldwide? The prospective buyer needs to be kept in focus when the mobile application is being developed.

Which technology are you going to select?
iPhone, Blackberry, Android are having different platforms. Application that has been developed to work on one platform usually does not work on other platform just because of incompatibility. Before developing any mobile application you need to think whether that is to be platform specific or universal. Before deciding upon the technology it is better to check a small version of the application on that platform.

Time is of great essence:
The time required to develop any mobile application development should be justified. Any application developed in haste could be a waste of time, money and energy. On the other hand if this takes longer time, there are chances that the utility and the technology of the application could be revealed to your competitors. This could harm the revenues generate by the sale.

Costing:
Finally the price at which the mobile application development is offered in the market is of prime importance. No buyer is interested in knowing how much you have invested in it. The buyer is just concerned with the price tag. This means that the onus of making the application affordable lies on the shoulders of the seller. Sometimes one needs to initially resort to different market penetration techniques, especially discount and schemes to sell the mobile application.

Regular marketing efforts and services of a adept mobile app development are necessary to make any application a successful venture.

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Mobile Application Development: Latest Happening in Technology

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Mobile Application Development - The Next Growing Technology

As the market for iPhone, iPad, Android, Blackberry, and Windows Mobile applications heats up, more and more companies are diverting most of their focus and investments towards that "next big mobile app idea". Here are the five most important points of mobile application development.

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1. Business Case: If you have an idea that could make in to a good mobile application, you should first research if another application on same / similar idea already exist. Determine how you can differentiate and improvise your idea. Understand if there is a need for the application that you plan to develop. Besides validating your concept, assess if developing that application is a good fit for your business strategies, direction, and if you will be able to recoup investment in to developing this application.

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2. Target Audience: Whether you are developing application for your internal business use, use by other businesses, or use by individual consumers, you should have a good understanding of who your target audience is. That will help making design and technology decisions for your application. If you are targeting global audience, you may also have to consider making your mobile application multi-lingual.

3. Technology Selection: With mobile client applications, you cannot develop a single application that can run on all of the mobile platforms. Each of the mobile platforms is different and run only applications that are developed on the specific technologies. So if you develop an iPhone application, you cannot run the same application on Android, Blackberry, or Windows Mobile platforms. That is why it is important that before beginning application development, you select an appropriate mobile platform for your application. If your plan includes developing application for multiple mobile platforms, make sure that you architect your application properly to reduce initial and ongoing development efforts and costs. Most importantly, determine if you really need to develop a mobile client applications which are platform specific or a mobile website / web application which are more universal and could run on all smart phones.

4. Timing: When there are thousands of businesses trying to tap in to the booming mobile applications market, it is critical that you move forward with your mobile development project in a timely manner. Otherwise, there are chances that someone else may beat you in launching an application with similar concept and could quickly tap in to your potential client base. When it comes to launching a mobile application, right timing is essential for maximizing return on investment.

5. Pricing: Just like any other product, you need to make sure that price for your mobile application is right. Research on the price of other similar apps, determine how valuable is your application going to be for consumers, and figure out your total cost of ownership for building, launching, and maintaining your application. Consider offering your mobile applications for free or at a discounted price for a short period of time to attract more buyers.

Bonus Point: Marketing - After launching your application, it is important to market it and improve its visibility to your target audience. Without the marketing efforts, your application may get buried under the stack of thousands of other applications hurting its revenue potential. Marketing your application on social media sites, search engines, and offering it for free for a short period of time should help increase its consumer base. Make sure to listen to the feedback application users will be giving and incorporate that in to your future development plan.

Mobile Application Development - The Next Growing Technology

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